• Branding and brand identity

Elleven concept 1

For the Elleven brand, three styles were developed for the client to choose from. Style 1 conveys modern elegance and boldness, appealing to a sophisticated clientele looking for high-quality beauty products. Pictures were creating using Ai and retouched in need of the project.

Elleven concept 2

This aesthetic underscores the brand's commitment to timeless elegance and modern simplicity, catering to consumers who appreciate understated yet powerful visual statements.

Elleven concept 3

The third aesthetic for the Elleven label is marked by its tender, subtle design adorned with peach hues and splatterings of watercolor. This method lends the label a soft, creative edge, enticing those customers who appreciate cosmetic goods brimming with a love-struck and illustrative appeal.

Cycling
Congress

In this portfolio case, I discuss my participation and victory in a design competition for the 2018 Moscow Winter Cycling Congress, an event that drew a diverse international audience.

My design, which captured the essence of urban cycling in winter, was selected to represent the event and was used extensively throughout the venue and on merchandise.

  • Let's collaborate!

Elena Lumis

Portfolio 2024

Create a free website with Framer, the website builder loved by startups, designers and agencies.